
My Mission Is… is a podcast series cohosted by Mission’s founder Karina Givargisoff, and singer-songwriter of the U.K. band Texas, Sharleen Spiteri.
This week’s My Mission Is… podcast guest is Tobias Peggs, the CEO of Square Roots, an indoor farming company that aims to connect people to local food in their area. Square Roots has created new technology to allow for indoor urban farming, and has established farms in shipping containers in Brooklyn and Grand Rapids, Michigan. The company’s goal is to grow and distribute fresh food with love and care, while opening new pathways for more young people to enter the urban agriculture industry.
In this episode, Tobias talks to Mission’s Editor-in-Chief Karina Givargisoff about the Square Roots ethos, their growth and farming process, and the future of farming in America.
FIND TOBIAS
Instagram: @squarerootsgrow
FIND MISSION HOSTS
Karina: @missionmagazine
Sharleen: @sharleenspiteri
MY MISSION IS… ANNETTE RICHARDSON ON WHY ADVOCATING FOR JUSTICE IS A LONG-TERM PROJECT
In this episode, the global philanthropist speaks on why advocacy for equality and justice must go beyond 2020, and the connection between doing good and making a profit.
MY MISSION IS… TOBIAS PEGGS WANTS TO INVOLVE YOUNG PEOPLE IN FARMING
In this episode, the entrepreneur discusses how he founded the urban indoor farming company Square Roots, and why upcycled shipping containers could change the future of farming.
MY MISSION IS… KELLY BUSH NOVAK ON FOUNDING ONE OF THE WORLD’S TOP PR AGENCIES
In this episode, Kelly tells Mission about how she founded ID in 1993, the secret to a healthy work/life balance, and how to steer a team through a pandemic.
MY MISSION IS… BURAK CAKMAK ON WHAT SUSTAINABLE DESIGN REALLY ENTAILS
In this episode, Burak tells Mission about how he believes lockdown has impacted the creative fields, preparing tomorrow’s students for what’s to come, and what sustainable design truly entails.
MY MISSION IS… ALEXI LUBOMIRSKI ON HOW THE CREATIVE FIELD HAS CHANGED POST-INSTAGRAM
Alexi Lubormirski is one of the most accomplished names in fashion photography. Beyond his creative work, Lubormirski utilizes his platform to enact social change, via Creatives 4 Change, an initiative to make the fashion industry more ethical.
MY MISSION IS… TINA LUTZ MORRIS ON WORKING WITH ISSEY MIYAKE POST-GRADUATION
Tina Lutz Morris tells Mission about her first steps into the heart of the fashion industry, what led her to founding her own companies, and how she makes the fashion industry work for her.